Michael Upshall
Elsevier Science
e druk, 2009
9781843343332
Content Licensing
Buying and Selling Digital Resources
Specificaties
Paperback, blz.
|
Engels
Elsevier Science |
e druk, 2009
ISBN13: 9781843343332
Rubricering
Onderdeel van serie
Chandos Information Professional Series
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives.
Specificaties
Inhoudsopgave
Brief history of content licensing; The licensing process, from start to finish; Media for licensing; Business models for content licensing; Converting, hosting and access management; Aggregators in detail; How content is searched for and (hopefully) retrieved; Copyright, royalties and contracts; Under the hood: The technology of licensing; Developments in content licensing: Recommendations.