Hospitality Revenue Management

Concepts and Practices

Specificaties
Gebonden, 516 blz. | Engels
Apple Academic Press | 1e druk, 2020
ISBN13: 9781771888882
Rubricering
Apple Academic Press 1e druk, 2020 9781771888882
€ 176,02
Levertijd ongeveer 10 werkdagen

Samenvatting

This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field.

The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market data, supply and demand management, and more.

Specificaties

ISBN13:9781771888882
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:516
Druk:1
€ 176,02
Levertijd ongeveer 10 werkdagen

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        Hospitality Revenue Management