Innovations and Implications of Persuasive Narrative
Specificaties
Gebonden, 270 blz.
|
EN
Peter Lang Publishing Inc |
e druk, 2020
ISBN13: 9781433180873
Rubricering
Levertijd ongeveer 15 werkdagen
Samenvatting
This interdisciplinary volume explores the range of applications and implications of using persuasive narrative and storytelling. Persuasive strategies include the use of influencers, celebrities, virtual reality, interactive games, and content marketing (among others).
Specificaties
ISBN13:9781433180873
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:270
Uitgever:Peter Lang Publishing Inc