Foreword; Liesbet Van Zoonen 1. Introduction: The Politics of Being a Woman; Heather Savigny and Helen Warner 2. Seen and Not Heard: The Popular Appeal of Postfeminist Political Celebrity; Emily Harmer 3. Honour is Everything for Muslims? Vendetta Song, Filmic Representations, Religious Identity and Gender Politics in Turkey; Eylem Atakav 4. 'I'm a Free Bitch Baby', A 'Material Girl': Interrogating Audience Interpretations of the Postfeminist Performances of Lady Gaga and Madonna; Oliver Brooks 5. 'A Place for Talking about Female Stars': Exploring Versatility, Femininity and 'Fantasy' in Mother-Daughter Talk on Film Stars; Sarah Ralph 6. 'Where Do you Go after Bridesmaids?': The Politics of Being a Woman in Hollywood; Helen Warner and Heather Savigny 7. 'I'd Rather be Peggy than Betty': Female Audience Responses to Mad Men; Katixa Agirre 8. Girls and Cultural Consumption: 'Typical Girls', 'Fangirls' and the Value of Femininity; Victoria Cann 9. Beyond Media and Popular Culture: I'm a feminist if.....Manifesta; Heather Savigny and Helen Warner Afterword; Kat Banyard