Stefanie (Newcastle University, UK) Reissner,
Victoria (Newcastle University, UK) Pagan
Taylor & Francis Ltd
e druk, 2024
9781032928357
Storytelling in Management Practice
Dynamics and Implications
Specificaties
Paperback, 194 blz.
|
EN
Taylor & Francis Ltd |
e druk, 2024
ISBN13: 9781032928357
Rubricering
Onderdeel van serie
Routledge Studies in Management, Organizations and Society
Levertijd ongeveer 15 werkdagen
Samenvatting
This book offers a critical investigation of storytelling in management practice. Specifically, it examines the factors that have been shown to influence the effectiveness of storytelling as a means of managerial communication within an organization and provides a range of novel insights into how storytelling is understood and employed.
Specificaties
ISBN13:9781032928357
Taal:EN
Bindwijze:Paperback
Aantal pagina's:194
Uitgever:Taylor & Francis Ltd