Luxury Fashion Brand Management
Unifying Fashion with Sustainability
Samenvatting
• Provides a comprehensive overview of luxury brand management from a sustainability perspective, using cases and examples to demonstrate how sustainability practices can be embedded into the product and applied to existing luxury brands.
• Each chapter includes real life case studies from both well-known international brands and boutique luxury start-ups.
• Designed as a core or recommended text for advanced undergraduate and postgraduate Luxury Fashion Management and Luxury Brand Management courses.

