Political Communication in Direct Democratic Campaigns

Enlightening or Manipulating?

Specificaties
Gebonden, blz. | Engels
Palgrave Macmillan UK | e druk, 2011
ISBN13: 9780230304895
Rubricering
Palgrave Macmillan UK e druk, 2011 9780230304895
€ 61,99
Levertijd ongeveer 8 werkdagen

Samenvatting

Analyzes the communication processes in direct democratic campaigns and their effect on the opinion formation of the voters. Based on a detailed analysis of the politicians' strategies, media coverage and the opinion formation of the public in three campaigns, this book argues that the campaigns are more enlightening than manipulating.

Specificaties

ISBN13:9780230304895
Taal:Engels
Bindwijze:gebonden
Uitgever:Palgrave Macmillan UK

Inhoudsopgave

Political Communication: an Integrated Approach; H. Kriesi The Context of the Campaigns; H. Kriesi & L. Bernhard Design of the Study: an Integrated Approach; R. Hänggli , C. Schemer & P. Rademacher Coalition Formation; L. Bernhard & H. Kriesi Construction of the Frames; R. Hänggli , L. Bernhard & H. Kriesi Message Delivery; L. Bernhard Media Organizations in Direct Democratic Campaigns; P. Rademacher , M. A. Gerth & G. Siegert Coverage of the Campaigns in the Media; M. A. Gerth , U. Dahinden , & G. Siegert Key Factors in Frame-building; R. Hänggli The Role of Predispositions; H. Kriesi The Role of Knowledge; H. Bonfadelli & T. N. Friemel When Campaign Messages meet Ideology. The Role of Arguments for Voting Behavior; W. Wirth, J. Matthes , & C. Schemer The Impact of Positive and Negative Effects in Direct-Democratic Campaigns; W. Wirth , C. Schemer , R. Kühne & J. Matthes Conclusion; H. Kriesi Bibliography
€ 61,99
Levertijd ongeveer 8 werkdagen

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        Political Communication in Direct Democratic Campaigns