Evandro Oliveira
Springer Fachmedien Wiesbaden
e druk, 2019
9783658268572
The Instigatory Theory of NGO Communication
Strategic Communication in Civil Society Organizations
Specificaties
Paperback, blz.
|
Engels
Springer Fachmedien Wiesbaden |
e druk, 2019
ISBN13: 9783658268572
Rubricering
Onderdeel van serie
Organisationskommunikation
Levertijd ongeveer 8 werkdagen
Samenvatting
By understanding the ontogenesis of NGOs as civil society organizations from a historical-anthropological, communicational, sociological, economical and managerial perspective, Evandro Oliveira outlines the Instigatory Theory of NGO Communication (ITNC). This proposes the ontological principles, an applied conceptual model and a cybernetic operational model for understanding and managing communication at NGOs. Those models were tested using a mixed-method research design.
Specificaties
ISBN13:9783658268572
Taal:Engels
Bindwijze:paperback
Uitgever:Springer Fachmedien Wiesbaden
Inhoudsopgave
<div>Strategic communication and NGOs.- Logics and management.- NGOs and social theory: social and economic dimensions.- Fundraising.- Volunteering.- Civic relations and social change.</div>