Patrick (KINNSYS, Brussels, Belgium) Corsi,
Mike (Ashcroft Associates, London, UK) Dulieu
ISTE Ltd and John Wiley & Sons Inc
e druk, 2009
9781848211049
The Marketing of Technology Intensive Products and Services
Driving Innovations for Non-Marketers
Specificaties
Gebonden, 320 blz.
|
EN
ISTE Ltd and John Wiley & Sons Inc |
e druk, 2009
ISBN13: 9781848211049
Rubricering
Levertijd ongeveer 15 werkdagen
Samenvatting
Provides the basic models applicable to, and the applicable methods for, the profitable use and marketing of advanced technology.
Specificaties
ISBN13:9781848211049
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:320
Uitgever:ISTE Ltd and John Wiley & Sons Inc
Hoofdrubriek:Reclame en verkoop, Algemeen management

