Ad Critique: How to Deconstruct Ads in Order to Build Better Advertising

Specificaties
Paperback, 216 blz. | EN
SAGE | e druk, 2022
ISBN13: 9781412980531
Rubricering
SAGE e druk, 2022 9781412980531
Verwachte levertijd ongeveer 6 werkdagen

Samenvatting

Teaches advertising, marketing, and management students (both the "suits" and the "creatives") how to effectively judge and critique creativity in advertising.

Specificaties

ISBN13:9781412980531
Taal:EN
Bindwijze:paperback
Aantal pagina's:216
Uitgever:SAGE
Verschijningsdatum:29-12-2022

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        Ad Critique: How to Deconstruct Ads in Order to Build Better Advertising