J. Crichton
Palgrave Macmillan UK
e druk, 2010
9781349367764
The Discourse of Commercialization
A Multi-Perspectived Analysis
Specificaties
Paperback, blz.
|
Engels
Palgrave Macmillan UK |
e druk, 2010
ISBN13: 9781349367764
Rubricering
Onderdeel van serie
Communicating in Professions and Organizations
Levertijd ongeveer 8 werkdagen
Samenvatting
An examination of how the commercialization of professional practice is implicated in its organizational discourses. Drawing on a study of ELT colleges, the book explores how teaching practices are permeated and challenged by a 'discourse of commercialization' through which market priorities become normative in teachers' professional lives.
Specificaties
ISBN13:9781349367764
Taal:Engels
Bindwijze:paperback
Uitgever:Palgrave Macmillan UK
Inhoudsopgave
List of Figures and Tables Acknowledgements Introduction Why A Multi-Perspectived Approach to Discourse? Framing the Discourse of Commercialization Professional Practice as a Site of Struggle Constructing Communities of Consumption The Role of Macro Actors in Professional Practice Understanding Practice and Informing Change Appendix 1: Diary Coding System Appendix 2: Brochure Coding System References Index