The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience

Specificaties
Paperback, blz. | Engels
McGraw-Hill Education | e druk, 2016
ISBN13: 9781259835889
Rubricering
McGraw-Hill Education e druk, 2016 9781259835889
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Now in paperback—the Wall Street Journal bestseller that reveals the secrets behind Steve Job’s legendary presentations, with a new introduction about his legacy.

Celebrating the inspiring life and vision of Apple’s game-changing CEO, The Presentation Secrets of Steve Jobs has become the essential go-to guide for top-level executives, middle managers, organizational speakers, startup entrepreneurs, and pretty much anyone who needs to engage, persuade, and captivate an audience.

This is as close as you’ll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets that anyone can master. You’ll learn how to take charge of a room, create an inspiring brand story, deliver unforgettable moments—and do it powerfully, effortlessly, and effectively.

Specificaties

ISBN13:9781259835889
Taal:Engels
Bindwijze:paperback

Inhoudsopgave

<p>Acknowledgments v</P><p>Preface&nbsp;&nbsp;&nbsp; vii</P><p>Introduction: How to Be Insanely Great in Front of Any Audience&nbsp;&nbsp; xi</P><p><STRONG>Act 1</STRONG>: Create The Story&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1</P><p>Scene1: Plan in Analog&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 3</P><p>Scene 2: Answer the One Question That Matters Most&nbsp;&nbsp;&nbsp;&nbsp; 15</P><p>Scene 3: Develop a Messianic Sense of Purpose&nbsp;&nbsp;&nbsp;&nbsp; 27</P><p>Scene 4: Create Twitter-Like Headlines&nbsp;&nbsp;&nbsp; 39</P><p>Scene 5: Draw a Road Map&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 49</P><p>Scene 6: Introduce the Antagonist&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 63</P><p>Scene 7: Reveal the Conquering Hero&nbsp;&nbsp;&nbsp;&nbsp; 75</P><p>Intermission 1: Obey the Ten-Minute Rule&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 83</P><p><STRONG>Act 2</STRONG>: Deliver the Experience&nbsp;&nbsp;&nbsp;&nbsp; 85</P><p>Scene 8: Channel Their Inner Zen&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 87</P><p>Scene 9: Dress Up Your Numbers&nbsp;&nbsp;&nbsp;&nbsp; 105</P><p>Scene 10: Use "Amazingly Zippy" Words&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 113</P><p>Scene 11: Share the Stage&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 127</P><p>Scene 12: Stage Your Presentation with Props&nbsp;&nbsp;&nbsp;&nbsp; 137</P><p>Scene 13: Reveal a "Holy Shit" Moment&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 151</P><p>Intermission 2: Schiller Learns from the Best&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 161</P><p><STRONG>Act 3</STRONG>: Refine and Rehearse&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 165</P><p>Scene 14: Master Stage Presence&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 167</P><p>Scene 15: Make it <EM>Look</EM> Effortless&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 179</P><p>Scene 16: Wear the Appropriate Costume&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 195</P><p>Scene 17: Toss the Script&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 199</P><p>Scene 18: Have Fun&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 207</P><p>Encore: <EM>One More Thing&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </EM>215</P><p>Postscript:<EM> Steve Jobs by the Book&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </EM>219</P><p>Notes&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 235</P><p>Index&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 247</P>

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        The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience