Platform Strategies
A Guidebook for Entrepreneurs in the Platform Economy
Samenvatting
The first academically rigorous guide for professionals looking to understand and implement platform strategy Introduces and explains new tools of strategic management, and explains how to adapt well-established ones for platform-based business models Encompasses all kinds of platforms: two-sided or multi-sided; online, offline, or hybrid; for-profit or with a social aim; B2B, B2C or C2C

