Strategic Creativity

A Business Field Guide to Advertising, Branding, and Design

Specificaties
Paperback, 194 blz. | Engels
Taylor & Francis | 1e druk, 2022
ISBN13: 9781032137797
Rubricering
Taylor & Francis 1e druk, 2022 9781032137797
Verwachte levertijd ongeveer 11 werkdagen

Samenvatting

• Serves as a design/art direction/writing/creative-collaboration primer for non-designers
• Enables development of a common frame of reference for business and creative professionals, to foster better understanding and appreciation of the creative process – and better business results
• Includes a chapter on diversity, equity, and inclusion in design

Specificaties

ISBN13:9781032137797
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:194
Druk:1

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        Strategic Creativity