Karl (Modul University, Wien, Austria) Wober
CABI Publishing
e druk, 2002
9780851995533
Benchmarking in Tourism and Hospitality Industries
The Selection of Benchmarking Partners
Specificaties
Gebonden, 288 blz.
|
EN
CABI Publishing |
e druk, 2002
ISBN13: 9780851995533
Rubricering
Levertijd ongeveer 15 werkdagen
Samenvatting
This comprehensive and unique work offers a methodological framework for answering key benchmarking questions, with world-wide coverage and usage. Benchmarking is a buzzword of the last decade that describes a method for comparing different companies, by measuring various data, performance and goals.