Consumer Psychology of Tourism, Hospitality and Leisure, Volume 1
Specificaties
Gebonden, 400 blz.
|
EN
CABI Publishing |
e druk, 1999
ISBN13: 9780851993225
Rubricering
Levertijd ongeveer 15 werkdagen
Samenvatting
The book provides a general review of current thinking and presents several new theories and methods of analysis. It consists of 20 chapters, divided into five parts, and is essential reading for researchers and practitioners dealing with consumers and their choices and perceptions.