A. Randall
Palgrave Macmillan UK
e druk, 2008
9780230573963
The Soviet Dream World of Retail Trade and Consumption in the 1930s
Specificaties
Gebonden, blz.
|
Engels
Palgrave Macmillan UK |
e druk, 2008
ISBN13: 9780230573963
Rubricering
Onderdeel van serie
Consumption and Public Life
Levertijd ongeveer 8 werkdagen
Samenvatting
In the early 1930s Soviet authorities launched a campaign to create "socialist" retailing and also endorsed Soviet consumerism. How did the Stalinist regime reconcile retailing and consumption with socialism? This book examines the discourses that the Stalinist regime's new approach to retailing and consumption engendered.
Specificaties
ISBN13:9780230573963
Taal:Engels
Bindwijze:gebonden
Uitgever:Palgrave Macmillan UK
Inhoudsopgave
Introduction A New Approach to Retailing and Consumption: The Campaign for Soviet Trade The 'Perestroika' of the Retail Sector: Visionary Planning for Revolutionary Retailing Legitimizing Soviet Trade: Gender and the Feminization of the Retail Workforce 'Revolutionary Bolshevik Work': Stakhanovism in Retail Trade The 'Kontrol' of Soviet Trade from Above and from Below The Making of the New Soviet Consumer Soviet Retailing and Consumer Culture in Comparative Perspective Epilogue